Tropical Smoothie Cafe, a leading fast casual restaurant brand, today announced that it signed 48 franchise agreements and opened 35 new cafes in the third quarter of 2022. As a result, the company increased its totals since the start of the year (through Q3) to 186 franchise agreements signed and 119 openings, expanding its footprint in major markets while paving the way for further growth in the last quarter of 2022. The number of locations opened this year represents a 25% increase over the number of cafes opened during the same period a year ago.
Current Tropical Smoothie Cafe franchisees are generating significant brand growth momentum, expanding their cafe investments with new development opportunities. In the first three quarters of 2022, existing franchisees opened 70% of the 119 cafes the brand opened this year.
“The passion that our extremely talented franchisees show for Tropical Smoothie Cafe through their interest in opening new cafes is remarkable. I can’t say enough about the level of dedication they have for our brand,” says Charles Watson, CEO of Tropical Smoothie Cafe, LLC. “It’s invigorating to have such dedicated franchisees building their portfolios with the concept. We’ve laid the foundation for a strong year-end.”
Highlighting growth across the country in 2022, the brand opened 18 new cafes across Texas, a key development region for the company. Similarly, Tropical Smoothie Cafe welcomed over 15 cafes in the Northeast and an additional 25 cafes in the Southeast, including many in existing Florida and North Carolina markets. In the Midwest, the brand continued to focus on its development in Illinois, Wisconsin and Michigan during the third quarter, also increasing the total number of openings for the year to more than 25 cafes in the region. .
Salem Najjar, a franchisee since July 2015, operates 17 locations in Michigan, Illinois and Wisconsin, and continues to expand its footprint with the brand. This year alone, Najjar opened three new cafes and has additional units in development that will help the brand grow in Illinois and Wisconsin.
“As an entrepreneur, I only invest in businesses and brands that I’m passionate about – Tropical Smoothie Cafe ticked all the major boxes for me, and I knew it was a perfect fit not only for our group, but also for our guests,” says Najjar. “It’s always exciting to open a new restaurant, and we’re excited to continue growing with Tropical Smoothie Cafe. Our mission is to provide a great customer experience and have a strong impact on the communities we serve.
Further establishing itself as a leader in the casual fast food segment, Tropical Smoothie Cafe earned a spot on QSR magazine’s list of America’s 25 fastest growing fast food chains, ranking 10th among a prestigious group of brands that are continually increasing their footprint. For a full list of QSR’s 25 Fastest Growing Fast Food Chains in America, visit: https://www.qsrmagazine.com/content/25-fastest-growing-fast-food-chains-america.
Interested Tropical Smoothie Cafe franchise applicants must have business experience, as well as a minimum net worth of $350,000, which includes $125,000 in cash. Applicants who meet these preliminary qualifications will be required to make an initial investment of between $277,000 and $584,000.
The news and information presented in this release has not been corroborated by WTWH Media LLC.