Merit Functional Foods (Winnipeg, Manitoba, Canada) will showcase product concepts made with the company’s non-GMO pea and canola protein ingredients at next week’s Natural Products Expo West in Anaheim, Calif. at the booth No. 1492.
The first sample is a vegan cookie dough protein bar dipped in dark chocolate, which is made with Merit’s high-purity Peazazz pea protein and Puratein C canola protein. The bar bolsters a nutritional profile of 20g of protein per serving, with a PDCAAS score of 1.0, while offering a soft texture, the company said in a press release. “This proprietary protein solution provides a unique combination of functional and nutritional capabilities that allows for exceptionally smooth, plant-based protein bars with a significantly reduced rate of bar firming over time.” The company claims its proteins offer high solubility and a neutral color and flavor profile so as not to affect mouthfeel, color or taste.
The company will also sample a ready-to-use protein powder (RTM) made with its Peazazz pea protein and Puratein C canola protein. The RTM has a PDCAAS score of 1.0 and contains 20g of plant-based protein per serving. 26g. The company notes that “this protein powder concept has excellent solubility that allows it to address mouthfeel issues that often cause plant-based powders to rely on gummies and thickeners,” meaning that products can boast both a cleaner label and nutritional value. “This is a game-changer for protein powder formulation,” Dustin Cosgrove, vice president of sales for Merit Functional Foods, said in a press release.
The company’s formulation and nutrition-friendly ingredients provide marketers of plant-based protein products with extensive options. For example, Cosgrove said of the new sample bars: “As more consumers shift to a plant-based lifestyle, protein bars that deliver taste, texture and nutrition But this is one area where plant-based bars are under-delivered: they are known for their chalky mouthfeel, hardening over time, crumbling, unpleasant aftertaste, etc. Protein Merit’s innovative and functional pea and canola bars solve these problems, pushing the boundaries of what is currently possible for plant-based protein bar formulations.
Merit launched its pea and canola protein portfolio in 2019 and fully commercialized its product, manufactured at the company’s 94,000 square foot facility in Manitoba. Its ingredients can be used in bakery products and meat substitutes, dairy substitutes, etc.